Author: julie

Search Engine Management vs. Reputation Management

While Search Engine Optimization (SEO) and online reputation management may sound similar, they are two distinct areas. Continue reading to learn more about their differences. How your brand appears online can make or break your […]

julie   Reputation
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It’s 2016 – 4 Ways to Own Your Reputation, Online and Off

In 2016 you can still learn something about how to maintain your reputation from a classic of English literature that’s over 100 years old. In fact, the book in question, Oscar Wilde’s The Picture of […]

julie   Reputation
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How Podcasts Can Dramatically Improve Your Online Reputation

While there are many ways to prove your authority in your field, creating Podcasts is one of the most effective. A Podcast is a digital audio recording that interested parties can download and listen to […]

julie   Reputation
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9 Ways to Optimize your Online Reputation Management

As internet offense (hacking), outpaces internet defence, our personal brand reputation and online reputation management (ORM) is more vulnerable than ever, and is going to take a front seat in 2016. For the serious public […]

julie   Reputation
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Bell Forced to pay $1.25 Million CAD for Posting Fake Reviews

As more and more people are going to search engines to look for companies, they might find other information high enough on the search result page to draw their attention. This can either be good […]

julie   Reputation
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Easy Steps to Branding Yourself as an Expert in Any Field

With search engines at your customers’ fingertips, it is important to control your online reputation. Creating your image and establishing your brand means asserting yourself as an expert in your chosen field. If you want […]

julie   Reputation
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Your Employees Can Damage Your Reputation; what to watch out for

If you have a company, I am sure you hire the best employees who fit the company’s culture. More and more employers are going online to try and find any negative posts or pictures on […]

julie   Reputation
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How an Online Reputation Can Kill a Multi-Million Dollar Medial Practice; Case Study: Walter Palmer

When searching for a medical professional like a dentist or a family doctor, most of us either get a reference from family or friends. Although, some other people might do an online search for a […]

julie   Reputation
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